Settings & Configuration

Brand Voice & Tone

Brand voice settings control the personality and language of AI-generated content. Find these options under Settings.

Writing Tones

ToneStyleBest for
ProfessionalAuthoritative, informativeB2B, electronics, medical
Casual & FriendlyConversational, warmLifestyle, gifts, food, pets
PersuasiveCompelling, action-orientedFashion, beauty, impulse buys
LuxuriousElegant, sophisticatedJewelry, designer goods
TechnicalDetailed, specification-focusedElectronics, tools, automotive

Spelling Convention

Choose between US English and UK English.

Target Keywords

Enter comma-separated keywords the AI should emphasise across all descriptions.

Excluded Words

Enter words the AI should avoid (e.g., "cheap", "basic", "discount").